Star Wars Uncut is the brainchild of Casey Pugh, a developer dedicated to creating new and fun experiences on the web.
Working as a developer at Vimeo, Casey became interested in using the internet as a tool for crowdsourcing user content.
Star Wars was a natural choice to explore the dynamics of community creation on the web – the response from fans has been overwhelming worldwide and the resulting movie is incredibly fun to watch.
A year and a half ago, Pugh set up a website where he dissected Lucas’ 121-minute epic into 473 15-second segments, and invited volunteers to claim up to three of the mini-scenes and reshoot them any way they wanted. After receiving close to 1,000 submissions in the first six-months from as far away as Germany, Japan, and Africa, Pugh stitched all of the snippets into a Frankenstien-monster mashup called Star Wars Uncut.
Star Wars Uncut has been featured in documentaries, news features and conferences around the world for its unique appeal.
StarWarsUncut.com won a 2010 Primetime Emmy for Outstanding Creative Achievement In Interactive Media – Fiction.
Sources: www.starwarsuncut.com, Entertainment Weekly 4.8.11